If your business or company is operating in Wales or Cardiff, then you can take advantage of the important aspects of a good website provided by competent and professional web designers from website design Cardiff based companies. They are composed of important guidelines on how to ensure that your website will create traffic, maintain higher ranking and visibility and finally, turn target audience into real customers.
Following are some essential web design tips that every website should follow to guarantee great first impression from your visitors.
- Quick loading of website designs
Only trained and seasoned web designers from web design Wales and Cardiff based companies understand the importance of this element. Every skilled web designer should build and develop sites that load quickly. Although there are designs that look really fantastic, only few people are going to visit this site if it takes a few minutes to load. Ideally, your designs should not take more than 5-7 seconds to load, preferably much quicker although this does also depend on your internet connection speed. The speed a website renders and loads is also believed to be a factor in SEO nowadays. This may only be a small factor but would you rather have the extra possible boost?
- Clear and user-friendly navigation
Having a clear and user-friendly navigation allows your visitors to go through your website and stay there for a long time. You can do this simply by arranging and organizing all your important links and putting them in their designated places, preferably right on top. Also, always make sure that categories and navigation links are easily visible from any page on your website.
If your visitors have trouble navigating your website, then there is a good chance that the search engines might struggle also.
- Compatibility for all types of browser
When designing your website, make sure that this is compatible for every popular and even non-popular website browser. Your website should look good and exactly the same in Firefox, Google chrome and even Internet explorer at least, there are other browsers like Opera but these are less supported. A professional web designer and developer never stops in perfecting their work and techniques. A good web design Wales company will do full cross browser testing and correct any design differences between browsers.
- Correct screen resolution
Designers from web design Cardiff based companies recommend that you use all kinds of computer resolutions ranging from 640 x 480 to 1024 x 768 in designing your website. To effectively do this and to ensure that you will create outstanding results, you can use percentage rather than pixels. This ensures that whether your website is viewed on a small netbook or on a giant 27 inch Mac that your site looks exactly the same.
- Minimal use of images
Believe it or not, simple yet elegant designs are the most effective for your website. A simple but clean website allows visitors to easily scan the content of your website. Never clutter your home page with big and bulky images that take minutes to load. Whenever possible, use only tables, bullets or sub-heads creatively and design attractive icons that will draw visitors attention to a particular section of your website. Large high quality images take longer to load and effect the speed users can browse you site. This can have a seriously negative impact on conversion rates. If pages are taking to long to load consider reducing the size of your big images where possible.
- Professional looking, readable fonts
According to expert designers from web design Wales and Cardiff based companies, you can easily identify how professional a certain website is by simply looking at its font. You should also consider the appropriate colors for your site because a bright yellow home page, green fonts and black background are unlikely to attract visitors. A real expert website designer knows what fonts and colors are professional and appropriate to your site and target audience.
A good website design generates greater sales opportunities and puts more money into your pocket. Consult only legitimate and experienced web designers from Cardiff based companies, so you can have a website that pleases your costumers as well as the search engines.