1. Links Links are the foundation stone of SEO – particularly in terms of Google. You need to ensure that quality, high-ranking websites from within your industry or niche are linking through to your website. Each link is a vote of confidence in the eyes of Google so ensuring that these high quality websites link to you is going to increase your reputation with Google. 2. Title tags Title … [Read more...]
5 Top Web Design Tips
We are the leading experts in web design Wales as well as SEO UK. We've put together some of our top web design tips, whether you're looking for website design in Cardiff or beyond. 1. Plan ahead You need to know who your competitors are and know what their strong and weak points are. Don't try to copy them, but make sure you know your market and industry and know what you're up against. … [Read more...]
5 Common SEO Mistakes
1. Meta tags Many people still stuff keywords into their meta tags thinking that this will help their SEO UK efforts. It won't! Put simply, all this will do is ensure that Google penalises your website. Only include words and terms which actually appear within the body text on that page or you will be running the risk of having a penalty applied to your website from Google. 2. Duplicate … [Read more...]
5 Common Web Design Mistakes
1. Bad layout You need to ensure that your layout conforms to the expected standards of web users all over the world. Users expect to see your website name at the top, the logo should be clickable, and your menu should either be situated horizontally across the top or vertically down the left hand side. Be aware of using long menu item names such as 'search engine optimisation Cardiff' and think … [Read more...]
What is SEO?
Search engine optimization (SEO) is the process of improving the visibility of a website or a web page in search engines via the "natural" or un-paid ("organic" or "algorithmic") search results. In general, the earlier (or higher on the page), and more frequently a site appears in the search results list, the more visitors it will receive from the search engine. SEO may target different kinds of … [Read more...]